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Understanding a buyer’s journey is about how to inject your company and products as a solution for a customer's needs in each stage.

Although the business world is full of rules, one stands out above all others: the Pareto Rule.

It's tough being told no for the first time. You might feel embarrassed, frustrated, or even angry.

The mind affects the environment, and the environment affects the mind, so we have to be careful about how we create our surroundings...

No matter what market you’re trying to reach, you must know who it is you’re going after to succeed.

Images and colour are powerful tools that can help you tell your brand story. A picture is worth a thousand words.

If you’re running a small business and don’t have any money to market it, some inexpensive options.

Stress comes in many forms, including physical, mental and environmental and it's no secret that stress is a major problem in today's world.

Data has long been the backbone of the business, but recent data has taken on increased importance.

When you hear the word free, you think it’s something that’s awesome and doesn’t cost you anything at all. But, there’s actually more to it

At the end of the day, your mindset will control your success or failure more than any other aspect of your life.

Imposter syndrome, what it is and how to come it

Choose brand colours and logo colours to drive brand recognition, loyalty and action. FIND OUT HOW

Time is precious for both mentor and mentee.

If your limiting beliefs about yourself are holding you back, and you are ready to address these issues head-on...

It’s easy to get distracted and lapse into autopilot mode, but there’s one skill that can change your life forever – the art of listening.

Why are some changes easier than others? How can we make change less uncomfortable?

Are you someone who struggles with procrastination?

If you’re considering hiring a coach, here are ten reasons why a business coach will be worth every penny and more.

As Aristotle said, We are what we repeatedly do. Excellence, then, is not an act but a habit

Depending on the nature of your business, valuable ideas may be protected using patent, trademark, and copyright law.

There are many ways that colour can influence your mood and make you feel differently depending on the hue you’re exposed to.

In order to achieve success in life and business, you’ll need to make the right decisions at the right times.